CEO of Designer-24 since March 2018, UAE.

He served as the Director of Strategic Operations at the same company between 2017 and 2018, a partner at “& Strategy” in Lebanon between 2011 and 2017, the Brand Manager of the Men’s Division at Hamra Shopping and Trading Company “ HCT ” between 2009 and 2011, and the Marketing Manager at the same company between 2006 and 2009. He also co-founded “Confetti” in New York in 2015.

He holds a Master’s degree in Strategic Design and Management in 2016 from Parsons School of Design - The New School in the United States of America, a Bachelor’s degree in Business Administration, specializing in Marketing in 2007 from the American University of Beirut , and a certificate in Digital Filmmaking and Directing in 2007 from the New York Film Academy in the United States.